When you create an ad campaign in the Podbean Ads Marketplace, you can choose which podcasts you want your ads to appear on. Podbean will automatically insert your ads into the episodes of those selected podcasts.
Importantly, your ads are NOT limited to listeners using the Podbean app or website. Your ads can reach listeners on any platform or app they use to access these podcasts — whether it's Apple Podcasts, Spotify, or any other podcast app/listening platform. As long as the podcast episode is delivered via the Podbean feed, your ads will be included. This ensures your campaign can reach the widest possible audience, regardless of where listeners access the podcasts.